The Old Guard of Industry | Sahab, Sir, Boss, CEO, Chairman, Head, Member…..

After being away for a host of years from Pakistan and then returning back about Three years ago(full time). The biggest most positive change I saw was 20-30 some thing years olds at Multi-nationals and other large corporations were finally referring to their bosses on a first name basis. Thankfully no more Sir, Sahab, Boss … Read more

The Digital Expert : Phenomenon

Not a day goes by that I don’t come across a Sr. Manager – Digital, Director of UI/UX & Digital, Lead Digital Strategist or some form of Digital Marketing Guru in Pakistan. Not a day goes by that I am surprised by the caliber of people who hire these self-professed gurus. An industry as nascent as … Read more